1Raising women's awareness to turn to entrepreneurship as a professional
path and for active participation in economic development.
2Increasing opportunities for women to participate in entrepreneurship through training, qualification, consultancy and incubation of start-ups in accordance with the latest developments and best practices.
3Raising businesswomen competitiveness in accordance with global updates by looking ahead to the future of entrepreneurship and keeping up with its developments and taking advantage of legislative, technical and innovative facilities.
4Increasing opportunities for businesswomen to grow in the labor market, enhance opportunities for partnerships and exchange of experiences between businesswomen locally, regionally and globally to enhance productivity and quality.
5Increasing the ability of women working under domestic licenses to develop and maintain their businesses.
6Increasing marketing opportunities for home licensing products to enhance their business growth opportunities.